ENDS SOON! Receive up to $1,000+ in Jewelry Value With All Purchases. Use Code GIVEAWAY in Cart.
ENDS SOON! Up to $1,000+ in Jewelry Value With All Purchases.
Use Code GIVEAWAY in Cart.
Use Code GIVEAWAY in Cart.
Have a question?
We're happy to help
Start with Our Diamond Quiz
Innovation, artistry, planet-first.
Since day one, we've challenged an industry to rethink how diamonds are sourced and how jewelry is made.
Two decades later, we're still at the forefront of that transformation.
Setting the Natural Diamond Standard
From our Beyond Conflict Free Diamonds™ to blockchain-verified natural diamonds, we've been leaders in ethical sourcing and diamond traceability from the very beginning.
Pioneering Lab Diamond Innovation
In 2012, we were one of the first to offer lab grown diamonds as a mining-free option. Today, we offer the most innovative lab diamonds on the planet.
The Flawless Collection
Less than 0.1% of the world's diamonds are flawless or internally flawless, meaning zero internal inclusions. In this premium curation, only the rarest make the cut.
The Renewable Collection
A collection of planet-first lab diamonds grown, cut and polished with 100% wind and solar energy.
The Capture Collection
Groundbreaking without ever breaking the ground. These lab diamonds are grown from carbon before it's released into the atmosphere.
The Jane Goodall Collection
Design Your Dream Ring
Custom Cut Lab Grown Diamonds
Your dream lab diamond takes shape. We're pushing the boundaries to create truly innovative lab diamond cuts.
